SEO Basics: The Ultimate Beginners Guide to SEO

When it comes to search engine optimization for a new website, some businesses can be intimidated due to the amount of information out there. And often, if they don’t have the help of an experienced in-house SEO or consultant, they will do nothing.

You can do a few things to start your website’s SEO on the right foot even if you can’t hire a professional to help you out. To get more details about the SEO companies in Dallas you may check it here

Image Source: Google


1.On-Site SEO Basics

Some of the most important elements for search engine optimization happen on your website. You may hear a lot about link building, but link building without good on-site search optimization isn’t going to be as effective. 

Here are the bare minimum on-site optimization elements you should put on each of your website’s main pages, including and especially the homepage.

2.The Golden Rule of On-Site Optimization

Google has unleashed an over-optimization penalty that targets websites that have too many keywords stuffed onto one page. So when it comes to keyword optimization, keep it simple – think of up to five keywords or keyword phrases for each page on your website and optimize for those.

3.Title Tag

The title tag on pages of your website tells search engines what the page is about. It should be 70 characters or less and include your business or brand name and keywords that only relate to that specific page.